I always loved English class. In high school, I looked forward to writing essays, carefully choosing the right words, like searching for the perfect puzzle pieces. A few standout teachers helped shape that early path, encouraging me to keep writing. It came … Continue reading
FPM BLOG
International Women’s Day: Building and Promoting Brands as an All-Women PR + Marketing + Story of How FPM Came to Be / Sarah’s Story
Author: Sarah Wadle The Story of First Position Media People often ask how a media agency gets started. The truth is, it begins one conversation, one step, and one solution at a time. First Position Media probably started the moment I spoke my first words. As a … Continue reading
Naiveness as a Catalyst
Written by Maddy Mangiafico | FPM Team Member Naiveness as a Catalyst Naiveness— a lack of experience, sophistication, or worldly wisdom, often showing innocent simplicity, credulity, or an overly trusting nature — is the very concept I wrote my college application essay about. … Continue reading
Branding vs. Marketing: What’s the Difference — and Why Branding Comes First
One of the questions I get asked most — by clients, colleagues, and even friends — is some version of: “What’s the difference between branding and marketing?” They’re often used interchangeably, but they’re not the same thing. And more importantly, they shouldn’t be treated the same … Continue reading
Content MADE
Content creation and influencer marketing continues to be one of the most effective digital marketing strategies for brands looking to increase awareness and engagement. While the practice has been around for more than a decade, the growth of social media … Continue reading
Recent Manufacturing Events
Sarah Wadle wrapped a busy week with our clients, Reno Machine Company, TM Industries, and Design Company, by attending several key manufacturing events highlighting the Connecticut aerospace and defense industry, including the state’s inaugural Aerospace and Defense Conference, a special … Continue reading
Where We’ve Been
We are so happy to be back and growing our online presence, and we promise the wait was worth it. Over the past nine years, we’ve been hard at work perfecting our craft and preparing for this exciting new chapter. … Continue reading
Cannes Lions International Festival of Creativity 2025
An experience like no other! Our intern Christina Grace, a junior studying Advertising Management at the University of Miami, participated in the Cannes Lions International Festival of Creativity last month, an annual event that brings together the best voices … Continue reading
New Client Announcement | Ellafi Federal Credit Union
We are so happy to introduce our newest client, Ellafi Federal Credit Union! Serving the Middlesex and New Haven counties and chartered in 1935, Ellafi’s brand reflects a bold and important mission: to Empower and Lead women+ with the goal … Continue reading
Client Planning | Reno Machine Company
We’ve been BUSY meeting with our clients, both in-person and virtually, to map out an exciting year of projects ahead! This week’s talent acquisition meeting with Reno Machine Company in Newington kept us focused on marketing and recruiting. Stay tuned. … Continue reading
